Collective

HALO HAIR

WEBSITE DESIGN

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+ Full custom design six page website
+ Creative visual direction
+ Logo refresh
+ Typography Selection
+ Color Palette
+ Curated gallery designs
+ Social media collection

WHAT WE DID

Halo Hair Collective embodies a blend of luxury and approachability, offering a warm and inviting atmosphere where clients feel like part of a community. They take pride in making a trip to the salon a luxurious experience. The salon positions itself as a multifaceted space—serving as a catch up, confidant, and self-care haven—ensuring that each visit is more than just a hair appointment but a holistic experience.

Halo Hair collective is a south australian based salon wanting a stand-out site that disrupted a saturated industry.

BACK TO PORTFOLIO

pure charcoal 

Minty

TERRAZO

blush nectar

white melon

crisp white

COLOR PALETTE

The brief

Halo Hair Collective sought to work with She Glows Creative Co. to develop a luxurious and unique website that reflected its commitment to quality, sustainability, luxury service and community engagement. The objective was to create a visual online presence that stood out in the competitive beauty industry while resonating with the salon's values and clientele. Furthermore, they wanted a beautiful site that catered to their young demographic while balancing functionality and marketing optimisation.

The envisioned brand identity focuses on elegance and modernity, incorporating clean lines and sophisticated typography, while injecting fun and personality into the visual identity. The colour palette is inspired by peachy, bright and summery tones while drawing inspiration from the salon's physical design. After the completion of a significant refurbishment, Halo Hair wanted their online presence to seamlessly flow on from the salon's stunning architecture and internal aesthetic. 

Considerations

The primary challenge was to create a brand identity that encapsulated Halo Hair Collective's dual commitment to a luxury experience and sustainability, while appealing to a specific, young, female audience. It also needed to maintain a distinctive and memorable aesthetic that differentiates the salon in a saturated market. Instead of neutral tones, it was agreed to 'break the mould' in the industry with unique fonts and peachy tones.

Showcasing beautiful hair + Style

"Ali has helped create the perfect online platform for our business. From day one, working alongside her I knew she'd nail our brand! Ali is an absolute guru when it comes to perfecting any digital platform for her clients. I’ve been working with Ali for years as my salon business has grown & every step of the way Ali has been part of the evolving culture. She is nothing short of thorough , innovative & hard working to make sure we have loved the creative process. "

"I am in love with our new site! It's just... so...us."

On-trend, leading the industry, innovative. A touch of peach contrasted with fun, creative fonts, inspirational imagery and a splash of tongue-and-cheek copy.

Mood & Vibes

+ Mini Brand & Website Package
+ Social media templates 
+ Image optimisation & editing 

Package Options

Halo Hair Collective, located in Reynella, South Australia, is a distinguished hair salon renowned for its expertise in color treatments, particularly blondes and balayage. Under the leadership of founder Emma, the salon boasts a team with over 40 years of combined experience, delivering high-quality, modern, and tailored hair services. The salon is also recognized as an Australian Sustainable Salon, emphasizing environmental responsibility by repurposing materials like color tubes, foil rolls, and even hair cuttings to help restore and save the planet.

EMMA the CLIENT

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